social networking sites advertising and marketing strategies development for businesses

You could integrate e-mail advertising and marketing in addition to social networking sites. Include a Twitter and/or Facebook button near all-time low of each and every e-mail. Clarify to your consumers that you’ll directly answer their concerns on the websites. Also attempt including a hyperlink for registering for your newsletters or various other emails./p>

Look into the possibility of producing a Facebook game. Try to develop a game that relates to your industry or items that your followers can play. Some smartly built advertising and marketing games on Facebook have gone viral. If you can swing the cost, think about talking to a game developer which could produce an application that you could share on Facebook.

Make use of items like Twellow or Tweepi that are connected to Twitter. Devices, such as these, let you easily situate customers who you are attempting to target, which assists in saving you bunches of time. Make a critical listing of those you wish to comply with and attempt to get them to sign up for the updates you provide as well.

Share updates of prominent individuals of Twitter or attempt stating them in articles by having their usernames put after the “@” symbol. The mentioned Twitter individual will certainly obtain a notice that an individual published content mentioning them, and they may just decide to retweet your content or respond.

You must produce a Youtube channel to publish evaluations of your products and various other videos pertinent to your industry. You can establish your account so that your video clips are posted immediately on certain social networks. This will conserve you time and prevent you from forgetting to upgrade a website.

Make sure you keep tabs on how you are doing. You should track your traffic and the number of new clients you get each week. Work with connecting statistics to concrete actions to ensure that you make superior critical decisions. The outcomes you keep will certainly permit you understand if your social networking sites advertising and marketing efforts cost it.

There are several favorable benefits to a presence for your business on popular social media sites web sites, featuring the all crucial concept of brand name acknowledgment. It will be less complex to situate clients when they are associateded with you through social networking sites.

http://SocialMedia.CapidHouser.com/ acts as an extension of Capid Houser which is a social media bristol for business company and offers business owners an overview of the several of the substantial social media advertising approach development solutions that are used to market businesses

Jessica Higdon To Launch 10k Social Media Recruiting Formula

PressRelease – New Product Called 10k Social Media Recruiting Formula by Jessica Higdon. Find out if the 10k Social Media Recruiting Formula is worth your time and money.

10K Social Media Recruiting Formula is a new product that is about to launch by Network Marketing superstar Jessica Higdon.

In Fact I have had the privilege to be one of the students of Jessica Higdon and her husband Ray Higdon for years now! All I can say is the FREE training they have poured out over the years on Social Media is priceless!

I have earned well over 10k per month using her 10k Social Media Recruiting Formula over the years! The Cool thing is she is now putting this amazing training together all in 1 spot with WAY more detail!

You see back when I first started online I racked up over 100k in credit card debt and had maxed out all my cards! I was desperate for a marketing strategy that didn’t cost me any money!

That is when I stumbled across the world of social media! I found out fast the difference between the people making money with social media recruiting vs the people who didn’t make money! The ones that were actively engaging their friends and starting up conversations were the ones making the money

Most people think you just need to spam your link all over Facebook! That is SOO far from the truth! The information Jessica Higdon will teach you in the 10k Social Media Recruiting Formula will give you that exact process of actually making a profit from your marketing on social media!

So I believe that this product is so valuable and can help anyone on my current Prosperity Team and anyone in any other MLM or Direct Sales company so much that I am going to offer a 10K Social Media Recruiting Formula Bonus for picking up the product through my link below!

You can read all about my bonus on this website here:

10K Social Media Recruiting Formula Bonus (updated 2016) from Mike Hobbs

In summary this new product is going to take you by the hand and show you how to recruit like a rockstar in social media. Don’t miss out on Jessica Higdons amazing product 10K Social Media Recruiting Formula!

Social Media Marketing For Travel Brands And Services

Why Travel Brands Need to Book Social Media on their Itineraries

Social Media Marketing for Travel Brands and Services
The recent increase in the number of people going online to research and plan their vacations has prompted travel brands to develop a solid digital presence. Although some are still testing the waters, many travel brands have already made social media an integral part of their marketing strategy. Tech-savvy travel agencies are looking to make their websites a one-stop shop for users who want all travel related information in one place. Whether it is last-minute travel tips, destination information or attractive offers, everything is just a click away. According to the 2011 Digital Travel Content and User Experience Survey conducted by Frommers Unlimited:

Almost 2/3rd of travel marketing companies are planning to increase their social media marketing spend in 2011.
The budgets for general travel content and mobile marketing are likely to increase by 63% and 50% respectively.

2011 Digital Travel Content and User Experience Survey
72% of the 18-24 demographic said that they would share their travel experiences online via Facebook; twitter and travel blogs accounted for 27% and 26% of usage respectively.
93% of the respondents said that they would look online for information about their holiday destination before deciding where to go.

The recent spurt in the number of travelers going online to plan trips and research holiday destinations has made social media an attractive avenue for travel brands. Here are some more reasons why the travel business is going social:

Tech-savvy travel agencies are using social media to communicate with potential customers and keep existing customers updated with the latest offers and information.
Increasing brand visibility is also a high priority for many travel companies.
Using social media monitoring tools such as Brand Monitor, brands are a) keeping a tab on travel recommendations by existing customers to their friends b) studying the impact of their online marketing strategy and how well it has been received by customers c) understanding what is important to travelers and anticipating their needs and d) monitoring their brands position within all the online channels and networks.
Many travel companies are using social media for providing valuable content, which will establish their expertise over time, subsequently boosting traffic and revenue.
Social media can function as a platform for information exchange and on-site referrals; agencies can use this for converting customers to brand advocates.

Position2s research on social media strategies for travel brands resulted in some interesting findings: as a travel industry professional, there are three crucial points we recommend you keep in mind:
1. Create that Perfect Webpage

Irrespective of what your business objectives are, we believe a well designed web-page is essential to get your audiences attention and keep them coming back for more. A webpage with too many marketing messages and too less information may keep away prospective customers or give them a reason to look elsewhere. Keep in mind, content plays an important role in the users experience on websites, which impacts conversion rates and loyalty. As a travel brand, your social media webpage should:
Focus on the Necessary Information First

Focus on the Necessary Information First: Finding the limit to how much information you can include in your homepage can sometimes be challenging. Visitors to your website or social media page naturally want to know travel-related information and tips; why not include these first and provide links for other details. A travel brands home page should ideally include: a) information on what hotels they should stay and airlines they can use b) basic details of the most popular holiday destinations they can visit at that time of the year c) places to check out and things to do on arriving at a destination d) last minute specials and e) valuable tips for first time international travelers. Frommers study also shows that 88% of travelers looked for description of the destination and information on special offers on a travel site.
Be Visually Appealing: The right balance of content and images is very important to keep users captivated. Once you have their attention, then their curiosity about that lovely resort pictured will ensure the requests for bookings follow.
Feature Social Apps to Connect: Traveling is a social activity and people make travel decisions largely based on recommendations of their family and friends. Social apps such as Tripadvisors travel map leverage this and show users the destinations where their Facebook friends have traveled.
Be User-Friendly: Frommers research on consumer experiences on travel websites specified poor navigation and confusing site layout to be among the biggest problems faced by people when looking for information. 58% of the users said that the information they were looking for was hard to find, because a particular site was not easy to navigate. Our suggestion? Keep it simple and user friendly. Your prospective customers are regular people who will simply opt for your competitors website when faced with navigation issues.

2. Choose the Right Platform

According to the recent L2 Think Tank, Digital IQ Index for travel report, social media is responsible for driving 78% of the traffic on travel websites. Travel agencies are exploring all the possibilities in the social media space in order to drive traffic and increase sales. Twitter accounts, Facebook pages and blogs are filled with travel tips, destination details and user reviews. Is this a good idea? Yes, if your brand is in the same league as Lonely Planet. The popular travel brand has a Facebook presence, a Twitter account and a blog; this is in addition to its travel specific social networking site. However, we suggest checking out the competition and researching online (find out where your customers spend their time in the social media space) before deciding what social media channels work best for you.

Facebook: With Facebook having fans all over the globe, it is unsurprising that almost all travel companies include this channel as a must have in their social media list. For instance, Tourism Australia has a highly successful Facebook page that functions as a hub for visitors to share their holiday photos, talk about their experiences etc. If your brand is relatively new to the travel and tourism industry, then Facebook is the perfect foundation to build your social media strategy on. Using the Facebook Tabs feature to add information such as reviews, promotions and services is also a good idea.

Twitter Travelocity
Twitter: With Twitter, its wise to keep it simple. Your Twitter checklist should include your brands logo or relevant images embedded in the background. Travelocitys Twitter account has a well designed background and also features links that drive traffic to the companys main website. Twitter also functions as a great social media customer service tool.
Google+ Anyone? Although Google+s arrival to the social media party is fashionably late, the new entrant certainly looks promising. While Facebook and Twitter are currently hot favorites, the launch of Google+ is expected to reshape the travel industry. Heres a quick tip; integrating the +1 button will enable customers to share the webpages they rate with their friends and family.
Why Blogs Work: Blogs are an important part of a travel brands online marketing arsenal. They not only communicate the brands passion for travel to consumers, but also make their travel experiences so much better. Blogs are also great customer engagement tools; by blogging frequently and encouraging users to comment, you are on your way to building a loyal customer base.
Videos: YouTube is a powerful direct marketing tool for travel brands to broadcast themselves and reach their audiences with their messaging. A creative YouTube video can give your brand that much needed shot in the arm. By sharing videos of holiday destinations posted by happy customers, brands can entice the users contacts to think about visiting the destination themselves. For instance, popular travel brand Globus website features videos where customers recount their journeys and talk about the best places to visit.

3. Social Media Advertising; the Winning Formula

One of the most innovative recent social media promotions by a travel brand was by Australias Queensland Tourism. The Best Job in the World campaign encouraged participants to apply for the job of the caretaker of the Great Barrier Reef Islands. The caretakers job involved communicating his explorations and experiences to the world through his blog. Heres what made this campaign a winner from the word go: Island Caretaker

The organizers leveraged consumer generated content to market Queensland tourism.
The contest directed huge traffic to the brands official website; the site registered one million hits in a single day.
The effort, which was a global hit, immensely benefited the Queensland tourism industry by boosting brand exposure (over $11 million worth of exposure).
The social networking buzz that ensued saw 336,000 Facebook-referred website visits, and over 3,170 @Queensland Twitter followers.

Creative social media campaigns not just add value to your brand, but also contribute to the ROI factor. We think social media is a rewarding platform for travel brands to advertise because:

The travel bargain hunters are out there, looking for the best deals and packages. What would be a better way to entice this demographic than with Facebook and YouTube campaigns that promote season specials and offers.
Of the business benefits involved; advertising in social media creates monetization opportunities and can deliver measurable returns. While the actual investment is considerably less (compared to traditional advertising), the ROI is tangible.
Hotels these days are using Facebook and Twitter for everything from fulfilling customer service needs to processing bookings. By designing online campaigns, in partnership with the hotels, travel agencies can not only promote their brand and generate revenue, but also direct visitors to the hotels that most suit their requirements.
For travel brands, one of the biggest advantages of advertising using social media is the ability to tailor campaigns to directly target relevant audiences. For instance, travel brands targeting couples looking for honeymoon packages can design ads that talk to this demographic by referring to their customer data base. Unlike traditional media, where ads meant for a specific audience are viewed by all and dismissed as irrelevant, social media gives your brand the opportunity to connect to the intended audience by personalizing content.

Conclusion

From sharing travel experiences online, to planning vacations based on traveler-generated ratings, there has been a dramatic shift in consumer behavior in the travel and tourism industry in recent times. The increasing use of various social networking channels for travel planning leaves no doubt that social media is an integral part of the travel business. The rapidly changing digital landscape means that more and more tech-savvy travel companies are now going the social way. The low investment, high returns benefit of going digital has prompted travel agencies to fill in their Facebook pages, Twitter accounts and blogs with travel guidelines, destination details and other valuable information.

While travel brands are harnessing the power of social media to gain that edge over competitors, engage effectively with customers and increase brand awareness, the plethora of networking channels out there can sometimes be confusing. For travel businesses looking to get the most out of their online marketing strategies, identifying the right social media channel is imperative. While Facebook and Twitter are expected to bite big chunks from the travel pie, the new entrant, Google+ shows immense potential; we are curious to see how travel brands take advantage of Googles new social prodigy. Meanwhile, irrespective of what social media tools an agency uses, we consider blogs and videos to be essential for filling in those gaps.

That said, there are many rewards that make social media a worthwhile investment for the travel industry. For todays travel brands, social media is a powerful transformational tool.

This article is also available on the Position2 Blog: http://blog.position2.com.
For more information, visit http://brandmonitor.position2.com

An Essay On Corruption In India

The last two decades of the existence of independence, India has seen a steep upward trend in the graph of existing corruption. The media, the public, the variety of forums for discussions and debates for the higher intelligentsia are all neck deep buried in highlighting the rampant corruption in every sphere. In this debate the rural folk are also not far behind.

These days they are also very well aware of the malpractices in the highest of levels of all places. So much so that now, the average Indian has reached the highest level of disgust and disappointment at the way things are moving in this country.

Let us first of all understand what is meant by corruption and corrupt practices. In brief, anything that is below all standard norms of morality in a country, is called or defined as corruption and corrupt practices. These norms are a fixed standard in any given society, and when these are broken we say that, a society is getting corrupted. This corruption as we see it today is not a development that has come overnight, it has been a continuous process for the last several decades and, to day it has seeped into the very blood stream of the system.

What we have to study next is, why and how this monster of corruption has taken such a firm hold on India so much so that, the country of the legendary Harischandra, the honest has reached the position of one of the top ten or so of corrupt countries of the world. This is no mean achievement, and has taken a few decades to fructify. It is not that, corruption did not exist earlier, it is not that to day there are no honest people, then why do we all yes, I say all feel that, corruption is rampant everywhere and all the time. This is because of the simple reason that this malady has spread through the entire length and breadth of our social fabric and gone down to the deepest levels. How has this come to be? Would be quite a pertinent question.

The corrupt practices have now become our lifestyle to such an extent that, we do not seem to feel that there is anything wrong in what all we are doing., and that things should not be as they are. We, on the contrary are inclined to justify all wrong saying that, without doing wrong we cannot exist or be functional.

When we start thinking that corruption is a must, then I feel that the situation has reached a point of no correction. This present apathy shows how far the degradation of our values have reached, and how low the system has dipped. When we start justifying all the wrongs we do, it is the beginning of the end., as, we are not only doing wrong, we are at the same time thinking that it is correct, then where can the scope be for correction? It would be rather interesting to note and specify as to how this process of continuous degeneration started, for it is the root that grows into a magnum tree. It is thus of great value to know who put the seed that grew into this poisonous tree. In this connection, it is understand that, this degeneration started from the top echelons of society, and then percolated downwards, without a hurdle.

Who is at the top or the apex of our society? It is the set of people who have all the power that is invested in them by, us the people. Now, it is for the goodwill of this top layer of society to give the countrys society the trend it deems fit. Now, this layer at the top has been the politician who rules the country, and to say that the seeds of Indias corruption were sown by this class of our society, which has been at the helm of affairs of the country and today they have brought us t this point of no return as far as corruption is concerned. Where are politicians like Pt. Jawaharlal Nehru, Sardar Patel, and above all, the father of the nation, Mahatma Gandhi? It appears that India has stopped producing men and women of such integrity. Perhaps the breed of such politicians and other men have stopped taking birth. Where is that erstwhile political party, the Indian National Congress, that loyally fought for the freedom of the country, where is the discipline to follow the clarion call of Mahatma Gandhi? All it seems to have been lost, and the same Congress that fought against foreign rule and ousted the foreigners is now all set to install a foreigner as the head of Independent India. What has all this come to, what can be the implications of a foreigner as the head of the state seem to be lost to this Congress which worked to oust the foreigners what a degradation of values. Have we Indians lost all self respect, that we ourselves invite a foreigner to rule us? I daresay we have become so immune to all finer feelings that we do not mind doing anything as long as we meet our ends. All this is the ugliest face of the corruption in India.

All our ethics, our self respect and love for our motherland is lost somewhere in the last fifty years. Today we are standing at the threshold of a new millennium with, Indian National Congress and many other parties without a single leader of stature. What does this show that, in the span of more than century, Congress has failed to produce a single leader, leave alone a leader of the stature of Sardar Patel and the like. Today the sets of politicians of all political parties are just money spinning actors just working to establish estates for their seven generations. The vision of a great India in the yes of the freedom fighters has been lost somewhere in our move in the last fifty years.

When the oldest political party, the Congress presents such a dismal picture of honesty loyalty and service, what can be said or expected from the other much younger political parties. They are all bound to follow the footsteps of this erstwhile conglomerate of greedy money spinning politicians. Today, all the new political parties are following the path tread by the elder brother, the Congress, resulting in a mushroom growth of political parties all of the set pattern with no goals, no ethics, no ideals and no ideologies.

This level being the highest level of our society is seen to have become most corrupt in the last two decades and the public is very well aware of the multi-scam decades of the eighties and nineties. Now, the scenario at the very top, can hardly allow for any space for any honesty to persist in any other layer of society. So, from this topmost layer, corruption has percolated to all levels and in all spheres of activities, and all this sure enough because it suits the politician. The politician has encouraged the bureaucrat to be corrupt, and in turn the bureaucrat has enjoyed the protection of the politician, in all his nefarious activities. From the senior bureaucrat the virus of corruption has slowly and steadily seemed down to the lowest levels of functionaries. This has become a totally corrupt and incorrigible institution.

The Indian society in all its entirety is corrupt to the core, and now corruption is like a drug, without which the addict finds it difficult to survive. With this slow and steady and continuous spread of the fangs of corruption, today the situation is such that, there is no place or activity which is bereft of the fruits of corruption. Now, corruption has become our way of life and to uproot it is a Herculean task.
The tentacles of corruption can be dealt with only with an iron hand, and above all, must start cleaning from the top echelons of society. However, as we have seen umpteen times, this does not happen. Our experience shows that, as soon as a big name is involved in any corruption case, there is a lot of hullaballoo for some time, and it all dies down with the passage of time and the corruption continues unabated. How does this happen? This is very obvious for all those who have to be at the clearing end are bought, so, no damage can ever come to the so called high ups. This is the main reason why there is never any breakthrough in any scam. In this situation it will be a wonder if anything tangible can really be achieved for, the high ups cannot be touched, and the lower formations need not be touched so we remain where we were at the beginning of any case.

The scams which have come to light in last one decade have amounted to multi crores, they are being dealt with but, it is so shocking that no politician has yet been punished for siphoning off so much of wealth of a poor country, what can be expected in a country when its protectors themselves become criminals. When the senior can not be punished how can there be any cleaning at the bottom. It would not even be fair to punish the lower rungs of the ladder when the higher rungs continue to bask in the sunshine of their riches. The way in which these cases are being dealt with clearly indicate that no one will be hurt as, all those, yes all those who matter are involved in corruption. So, at present, the situation is of who will bell the cat? Everyone knows who the corrupt are but, the irony of our system is such that no one can be touched. If this situation remains any longer, it is a wonder if there could be any light at the end of the tunnel.

India is reaping what it has sown, and the seed of corruption has grown up into a full size magnum tree which perhaps cannot be changed, replaced or cut. It appears thus that for the time being at least, we have to bear with it. Only God can do some magic.

Irrespective of the status of the wrong doer everyone, big or small, high or low, must be dealt with an iron hand, and that also at a fast speed. What is the use of just a show of dealings against corruption, while in reality all cases are just quietly shelved banking on the fact that, public memory is very short. All these cases are just a farce into which now, the Indian public an not be very easily fooled. At present there is no remedy for this tragic situation we are in, except pray to God that, HE gives unto us a dictator who is capable enough to deal with this ogre of corruption with a strong hand or else it appears that we are doomed to drown in the deepest depths of corruption and that, we will soon find it impossible to come out of the labyrinth knit around us by our own men yes our own men.

Why Social Media Marketing Services Give Solution Towards Companys Success

Social media marketing services is a new era of idea of global market. There are great numbers of marketers, organizations who want to get benefits from the online market. For sure, you want to know it first how, if you want to hold the success of your company. Take note that numerous forms of social networking or networks like Facebook, Twitter, LinkedIn and so on. They link thousands of people in the world by means of the net. All of them produce online community and better communication from all over the world. Get closer to the advantages from using social media marketing services. Keep track of your stocks on your business by simply getting the best professional of this social media service.

Developments, strategies and other factors of companys success are well maintained from social media professionals. You can transmit your best deal to other consumer all over the web without spending more time and money. If you want your consumer responds then social networking allows consumers to view hosted product listings and space for comments are provided. Build better corporations, huge businesses with this social media marketing services. This offer establishment and upkeep of accounts.

Management of style, themes, upkeep of responses, discussions and bulletins on your business/company over the web are being observed and maintained. Consumers concerns and issues will be catered quickly through this social media without additional price to pay. If you are planning to launch, trade exhibits, services, events and many more just simply use the social media marketing services. But, where do you get this social media marketing services? Do not worry about that due to the reason that there are consultants you can get. Search for the best consultant/ professional of this social media marketing. Seek the best one by simply collecting information and comparing them to see the best one or simply visit edesign.com.sa.

Increase the traffic of your brand but save money through this social media. Your consultant is the one who plans and completes methods to promote your company, products and the services. As the owner of a particular company, you should choose a consultant that has the dedication of executing the task toward better results. Take careful actions and make sure that you get the most beneficial social media marketing services for your company and for your moneys worth. Social Media Marketing includes comprehensively building your brand and many more beyond your expectation.